Transaction includes Noble juice brand, manufacturing equipment
November 29, 2016
Miami-based Sun Orchard, a premier juice and beverage products producer, announced the acquisition of certain assets of Blue Lake Citrus Products LLC, Winter Haven, Fla. Previously, Blue Lake was held by the Seminole Tribe of Florida Inc. and Wm. G. Roe & Sons Inc.
Highlights zero-waste achievements in beverage market
November 15, 2016
America’s leading non-alcohol beverage companies are celebrating America Recycles Day, which takes place Nov. 15, with the latest gains in their mission to eliminate all waste going to landfills from their U.S. production facilities, according to the Washington, D.C.-based American Beverage Association (ABA).
Timberlake to work with team on product innovation, marketing
October 21, 2016
Bai Brands, Princeton, N.J, announced that Justin Timberlake will join its team as an investor and the brand’s first Chief Flavor Officer. The award-winning actor and musician will work closely with the Bai executive team on new flavor innovation, product launches, marketing campaigns and digital content, among other initiatives, the company says.
More and more companies are embracing corporate social responsibility (CSR) and recognizing the ways in which it resonates with various consumer demographics. CSR initiatives can vary, and many beverage companies have engaged in one program or another. These can include monetary donations based on sales, partnerships and the donation of products or services during times of need.