New age beverages are generating their fair share of attention in the U.S. market. In Beverage Industry’s Readers’ Choice: New Product of the Month poll for September, that trend continued.
Voice-first technology continues to proliferate for consumers. However, beverage warehouses also have seen the benefits of utilizing voice technology as they tackle SKU proliferation within the beverage market.
In Beverage Industry’s New Product Outlook survey published in the January issue, the Top 3 latest trends that respondents listed were natural, healthy and organic, aligning with the clean-label trends permeating the market. However, the No. 4 latest trend was energy boosting, suggesting that a merging of these trends could likely occur.
Among the ways consumers assess sustainability is through the packaging that brand owners utilize. According to packaging material suppliers, sustainable benefits from packaging allow brand owners to showcase their environmentally friendly ethos.
For the Non-GMO Project, October is a special month because it is Non-GMO Month. As part of the annual celebration, more than 12,000 grocery stores across the United States and Canada are taking part in the month-long event to educate the public and spotlight Non-GMO Project Verified choices on their shelves.
In the beverage market, as well as other consumable industries, the influence of clean label continues to expand its reach. In fact, in its Top Ten Trends list for 2017, the Netherlands-based Innova Market Insights highlighted how clean label has been a running theme for the market research firm dating back to 2008.
As many working within this industry know, these taxes extend to nearly all beverage categories (minus 100 percent juice, milk, milk alternatives, infant formula, medical-use beverages, therapeutic meal replacements, or syrup and powder mixes). Many retailers and consumers are noting the confusing nature of these taxes.
Children’s toys like Connectagons bill themselves as offering limitless opportunities for constructing various objects. Although labeling equipment cannot be adapted as easily as these skill-building toys, original equipment manufacturers (OEMs) are developing systems that are more modular to support the evolving beverage market.
With consumers desiring more premium options, White Plains, N.Y.-based HEINEKEN USA took its expertise as a global brewer of major brands, including Heineken and Dos Equis, to embark on a journey to give consumers the premium beer tastes from the diverse sources that they desire.