Articles by Jessica Jacobsen

A ringing endorsement

March 15, 2013

When I asked my friend’s 5-year-old son what I should write my column about this month, he suggested Scooby-Doo or Batman.


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Glass packaging’s naturally premium appeal

March 15, 2013

Whether it’s the growth of the wine, spirits and craft beer markets or the popularity of natural beverages, glass packaging manufacturers note that these trends are having a positive effect on this primary packaging material.


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Beer encompasses premiumization trend

Brewers tackle volume challenges.
March 11, 2013

The old saying goes, “There’s no ‘I’ in team.” It’s not too hard to apply that saying to the U.S. beer market as analysts recognize the role different tiers and segments play in the category’s efforts to bring its case and dollar sales positioning back to pre-recession levels.


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Aspiring for a healthy lifestyle

February 18, 2013

 Raise your hand if your New Year’s resolution last month contained some improvement regarding your health. I admit that every year I set some goal around my health, whether it is changes in dieting habits or increased exercise frequency.  


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Cognitive health ingredients offer short- and long-term benefits

February 18, 2013

 Doctors and nutritionists commonly stress the importance of a balanced diet and exercise for a healthy body, but more research is supporting the importance of a healthy brain. According to the Centers for Disease Control and Prevention (CDC), Atlanta, as many as 5 million Americans suffer from Alzheimer’s disease, a form of dementia that involves parts of the brain that control thought, memory and language and affect a person’s ability to carry out daily activities.  


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Shrink and stretch label usage on the rise

February 15, 2013

 When the fairy godmother in Walt Disney’s version of “Cinderella” dressed the maiden for the ball, she made sure that everything fit perfectly — including that ever-important glass slipper.  


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Athletes help Wat-aah meet its mission

Marques Colston, Patrick Peterson encourage healthy hydration with Wat-aah
February 12, 2013

When Rose Cameron spoke with Beverage Industry for its August 2012 edition, the Wat-aah founder and chief executive officer expressed the roots of her mission to convince kids that water can be a cool drink. But in order to make water the No. 1 hydration choice for kids, Cameron knows it will take building an emotional desire toward the Wat-aah brand to accomplish that goal.


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Fair Oaks Farm Brands’ Core Power

Fair Oaks Farm Brands addresses taste, natural trends with Core Power
February 11, 2013

 Chicago-based Fair Oaks Farm Brands Chief Executive Officer Steve Jones knows the importance protein plays in a balanced diet. 


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Coconut water finds a home in the beverage market

February 11, 2013

 In Fred Heatherton’s novelty song, “I’ve Got a Lovely Bunch of Coconuts,” the composer depicts a showman prodding people to play a game involving coconuts in order to make him rich.  


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Counting the social minutes

January 15, 2013

 Have you ever stopped to think about which website you visit the most?  


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Behind the Scenes at Boston Beer Co.

More from Beverage Industry's February 2011 cover story interview with the Boston Beer Co. Photos by Vito Palmisano.
4/25/13 2:00 pm EDT

Global Food Safety Impact on Facilities

AVAILABLE ON DEMAND SQF 2000, FSMA, ISO 22000/PAS220 and other standards continue to gain traction in an attempt to create safer foods and beverages. 

THE MAGAZINE

Beverage Industry Magazine

BI May 2013 cover

May 2013

The May 2013 Beverage Industry includes a cover story on Celestial Seasonings tea, as well as articles about liquid supplements and sports and protein drinks, and an Up Close with Revolution Brewing. Check it out today!

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This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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