New Products

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POSSIBLE, a leader in innovative health solutions, announced the release of its newest product: Whole Food Electrolyte powder. 

Redwood Empire Whiskey announced the launch of its highly anticipated Small Lot Series.

Carnation Breakfast Essentials, a Nestlé Health Science brand, unveiled its new Carnation Breakfast Essentials Fruit & Protein Smoothie nutritional drinks.

Widmer Brothers introduced the brewery’s seasonal release: White Gold Hazy Lager.

Uncle Matt’s Organic announced the launch of its Ultimate Athlete Pre-Workout Shot, aimed to boost athletic performance, hydrate and reduce oxidative stress.

On The Rocks Premium Cocktails, a brand of Beam Suntory, kicked off 2024 with its 10th permanent offering: Strawberry Daiquiri.

Jordan’s Skinny Mixes, a leading brand for zero-calorie and zero-sugar syrups, announced the launch of its new Sours Collection. 

Chivas Brothers’ Longmorn, a Scotland Speyside single malt Scotch, announced the U.S. release of its Longmorn 18-Year-Old and 22-Year-Old single malt expressions.

Veteran beverage entrepreneur Lance Collins announced his latest venture: RECOVER 180, a new organic hydration sports drink.

Tequila OCHO announced the release of Tequila OCHO Añejo Barrel Select Widow Jane 2024.