Sparkling Ice adds limited-edition Kevin Durant bottle
April 15, 2015
Heineken USA is bringing back its Beers of Mexico Fiesta Pack with a limited-edition offering of Dos Equis Azul, a signature lager featuring golden wheat and blue agave nectar, along with Dos Equis Lager, Tecate and Sol Mexican beers.
Choosing a packaging format can be one of the most important decisions a beverage-maker will make, notes Ron Skotleski, director of marketing at Crown Beverage Packaging North America, a division of Crown Holdings Inc., Philadelphia.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!