Items Tagged with 'Smirnoff'

ARTICLES

Beverage brands get social with Pinterest promotions, Twitter contests

New products draw inspiration from social media, consumer requests
March 14, 2014

Fitness water brand Buff Water signed Canadian Football League athlete Hugh Charles, a running back for the Edmonton Eskimos, to its brand team.


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Smirnoff launches ‘Guiltless Pleasures’ Pinterest contest

Contest coincides with launch of Smirnoff Sorbet Light Pineapple Coconut
February 12, 2014

Smirnoff Vodka, a brand of Norwalk, Conn.-based Diageo North America, launched the “Guiltless Pleasures” Pinterest contest to celebrate female consumers’ guiltless pleasures. As part of the contest, three women will have the opportunity to make their Pinterest aspirations a reality by pinning the things they love. The contest is timed in conjunction with the launch of Smirnoff Sorbet Light Pineapple Coconut, a guilt-free treat, the company says.


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Smirnoff Sorbet Light Pineapple Coconut

January 28, 2014

Diageo expanded its Smirnoff Sorbet Light vodka line with the addition of Pineapple Coconut.


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Smirnoff releases holiday vodka

Smirnoff No. 21 Vodka Celebration Edition bottle showcases holiday cheer
November 21, 2013

Norwalk, Conn.-based Diageo introduced the Smirnoff No. 21 Vodka Celebration Edition bottle for the holidays.


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Smirnoff introduces new vodka flavors

October 16, 2012

Smirnoff, a brand of Norwalk, Conn.-based Diageo, added new dessert-flavored vodkas to its portfolio to kick start the holiday season.


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Diageo’s freeze-and-squeeze pouches

August 15, 2012

 Diageo USA introduced new varieties of Parrot Bay and Smirnoff frozen malt beverage pouches.  


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Smirnoff Ice Tropical Fruit and Smirnoff Signature Screwdriver

February 10, 2012

Diageo North America launched two new flavored malt beverages: Smirnoff Ice Tropical Fruit and Smirnoff Signature Screwdriver.


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Smirnoff Whipped Cream and Fluffed Marshmallow

November 7, 2011

Smirnoff Vodka’s two newest flavors, Whipped Cream and Fluffed Marshmallow, are triple distilled and 10 times filtered.


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Smirnoff Coconut

October 17, 2011

Diageo North America introduced a new flavor to its Smirnoff portfolio.


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International Pineapple Day at Bahama Breeze

In celebration of International Pineapple Day on April 2, Bahama Breeze locations across the country invited the media and consumers to celebrate with cocktails that feature the tropical flavor of the pineapple. (Photos by Liz Parker and Jennifer Haderspeck)

10/10/13 2:00 pm EDT

Ditch the weighting agents: A cost effective solution for delivering flavors and actives

Available On Demand Learn how to reduce costs and energy use by enabling high oil load emulsions, eliminating the need for weighting agents like brominated vegetable oil (BVO).

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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