Energy Drinks & Shots

Marquis O3

Marquis Beverages introduced a line of Marquis O3 lightly carbonated energy drinks made with U.S. Department of Agriculture (USDA) certified organic ingredients.


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Hangover Joe’s to launch Git-R-Done Energy shot

Non-caffeinated, all-natural energy shot will debut this summer

Hangover Joe’s Holding Corp., Highland Ranch, Colo., signed a licensing deal with Git-R-Done Productions Inc. to launch a new, non-caffeinated, all-natural energy shot featuring Larry the Cable Guy.


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Sunny Sky Products acquires Turbo Energy Drink

Agreement expands Sunny Sky’s bar and nightclub presence

Sunny Sky Products LLC, a Houston-based manufacturer and distributor of specialty dispensed beverages, completed the acquisition of Turbo Energy Drink LLC, Redmond, Wash., in an all-cash transaction. According to Sunny Sky, the acquisition will expand distribution of its beverage offerings further into the on-premise channel — particularly into bars and nightclubs.


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Workplace productivity declines before holiday weekend, survey finds

National poll conducted on behalf of Red Bull shows energy is primary obstacle to productivity

A national poll of U.S. workers conducted by Harris Interactive, Rochester, N.Y., on behalf of Santa Monica, Calif.-based Red Bull North America found that lack of energy is a primary obstacle to productivity in the workplace. In fact, 4 percent of American employees report tiring after just one hour of work, and employed adults between the ages of 18 and 54 are three times more likely than those ages 55 and older to start feeling less productive within the first three hours of their workdays, it reports.


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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI April 2015 cover

2015 April

The April 2015 Beverage Industry includes a cover story on Zevia's natural sweetener, as well as articles on CSDs, whiskey, and more. Check it out today!

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CSD Category

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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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