It’s known throughout the industry that beverage packaging is of utmost importance to woo and, in some cases, win over consumers.

Through the end of October, more than 300 new teas have launched in 2010, according to Mintel International’s Global New Products Database. Bagged teas led with the most new product introductions so far this year with 148 launches, and new ready-to-drink teas followed with 114 releases.

Consumers’ demand for transparency leads to increase in natural colors.  During the past few years, a demand has emerged from consumers for transparency. Consumers are attracted to “clean” labels and want to avoid products that have complex ingredients and products

Bottled at the source of an underground well in the village of Saint Jana, Croatia, near the Adriatic Sea, the water in Jana Natural European Artesian Water may be 3,000 to 7,000 years old, but it has been distributed in the United States for only four years.

Columnist David Kolman provides information on new truck models and advancements for 2011.  Beverage Industry’s annual medium- and heavy-duty truck roundup is a compilation of vehicle offerings suited to beverage industry applications.

Alternatives and dairy-based drinks reported mixed results this year.  Dairy alternatives, kefir drinks and dairy-based drinks reported a mixed bag of results this year.