New Products

Cintron Iced Teas and Fruit Ades

Cintron Beverage Group has expanded its drink line with a premium line of Cintron Iced Teas and Fruit Ades. The all-natural Iced Teas blend black or green tea with floral notes and fruit flavors, the company says. 


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Cruzan Strawberry rum

Cruzan Rum, a brand of Beam Global Spirits & Wine Inc., added the 11th flavor to its line of rums: Strawberry. Cruzan Strawberry is made with all-natural flavors and cane sugar, plus a light taste of ginger, the company says.


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Tonic energy shots

PurBlu Brands launched Tonic, a 100 percent natural health shot designed as a healthy alternative to energy shots to provide an all-natural botanical boost, the company says. The functional beverage features vibrant packaging with blue tones for the Calm variety, reds for Immunity, greens for Detox, oranges for Focus and yellows for Energy. Key ingredients are featured on the neck of the bottles to keep the natural claim front and center for consumers, it says.


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Ciao water

Ciao water is bottled in 100 percent biodegradable containers manufactured with Reverte, an enzyme that causes the bottle and cap to break down into water, air and biomass. Ciao Inc. is committed to reducing its carbon footprint by bottling locally, partnering with bottlers throughout the United States and Canada, it says. The spring water comes in 12-ounce, 16.9-ounce, and 1-liter sizes and is available for co-branding, the company says. Suggested retail price for a 16.9-ounce bottle is $1.50 to $2.


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Rainforest beverages

Rainforest Beverages LLC will launch new flavors and packaging for its Rainforest brand of antioxidant soft drinks July 1. Rainforest drinks are 100 percent all natural and come in the following flavors: Natural Cola, Citrus and Tropifruit. Previously available in Natural Cola, Citrus and Tropifruit varieties are new to the line and also contain superfruits sourced from the rainforest. The new 12-ounce cans feature a red background instead of a black background to prevent any association with energy drinks, the company says. They also were designed to build brand presence and differentiation on shelf. Each variety contains a number of antioxidants and vitamins.


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Hpnotiq Harmonie

Heaven Hill Distilleries introduced Hpnotiq Harmonie, a liqueur that infuses premium French vodka, natural fruits, flowers and cognac. The new violet liqueur is suggested for “girls night out” and can be served straight, on the rocks or mixed with other beverages. Hpnotiq Harmonie is available in 50-ml., 375-ml., 750-ml. and 1-liter sizes and has a suggested retail price of $22.99 for a 750-ml. bottle


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Lite Pom

Pom Wonderful expanded its Pom line of pomegranate juice cocktails with Lite Pom, a lighter version of its original Pom juice that is 100 percent natural and contains no added sugar or artificial sweeteners. Available in the produce section of grocery stores nationwide, Lite Pom comes in Pomegranate, Pomegranate Black Currant, Pomegranate Blackberry and Pomegranate Dragonfruit flavors. The new product contains the same antioxidants as original Pom, but with fewer calories, the company says. Lite Pom is available in a 16-ounce size of the brand’s curvaceous bottle for a suggested retail price of $2.49.


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V8 V-Fusion + Energy drinks and V8 Energy Shots

The Campbell Soup Co. expanded its V8 franchise with V8 V-Fusion + Energy drinks and V8 Energy Shots. Each beverage provides one combined serving of vegetables and fruit as well as a natural energy boost from green tea extract, the company says. V8 V-Fusion + Energy drinks are made with a blend of vegetable and fruit juices as well as green tea.


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Absolut SF

Absolut, a brand of Pernod Ricard USA, added a variety inspired by San Francisco to its lineup of limited-edition, city-inspired flavors. Absolut SF features a blend of grape, dragon fruit and papaya flavors inspired by the cultures, ethnicities and cuisine of San Francisco. 


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Lasko Club

Slovenia’s Laško Club, regarded as one of the finest beers in central Europe, is now available in the United States. An award-winning beer in Europe, Laško Club is a light-bodied pale golden lager with a subtle hop aroma and full flavored malty depth on the palate, the company says. 


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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