Mike’s Hard Lemonade Co., Seattle, announced the launch of Mike’s Lite Hard Lemonade made with 100 percent natural sweeteners. Mike’s Lite Hard Lemonade contains fewer calories than the leading light beer, the company says.
Brewer and founder of The Boston Beer Co., Jim Koch announced this month’s release of the 2011 batch of Samuel Adams Utopias. The barrel-aged strong, rich, uncarbonated dark beer is meant to be savored like a vintage fortified wine or fine cognac as a 2-ounce pour at room temperature in a snifter glass, the company says.
Maker’s Mark, Loretto, Ky., will make its first entry into TV advertising with an exclusive partnership with Discovery Communications.The centerpiece of Discovery's exclusive partnership with Maker's Mark are four 30-second
SABMiller plc, London, and Molson Coors Brewing Co., Denver, reported that MillerCoors’ first quarter underlying net income, excluding special items, increased 8.7 percent to $236 million in the United States