Fans who complete puzzle met with hidden image, Drizly coupon
February 9, 2021
Smirnoff launched a series of giftable holiday puzzles featuring a hidden image that was revealed with puzzle completion, along with a coupon to order Smirnoff.
Progress for women leadership celebrated via brand/publications
February 8, 2021
Jane Walker’s First Women campaign puts women’s accomplishments in the spotlight, calling others to do the same and providing appreciated funding to their endeavors.
Beer brand debuts ‘Real Men of Genius’ anthem, variety pack
February 8, 2021
In celebration of the Tampa Bay Buccaneer’s Super Bowl LV Championship win, Bud Light is honoring the team with a custom Super Bowl LV Champion Real Men of Genius anthem.
Fans share best stories for chance at winning Bolthouse Farms prizes
February 5, 2021
To keep humor light, Bolthouse Farms launched a “Don’t Get Caught Naked” campaign to encourage fans to share their funny stories in exchange for Bolthouse Farms prizes and SWAG.
Public, fully stocked fridges free for community members in need
February 4, 2021
In an effort to fight hunger, Buchanan Whiskey and Buddy System MIA teamed up to launch full-stocked community fridges from which anyone can take what they truly need for sustenance.
Ahead of Inauguration Day on Jan. 20, Atlas Brew Works rolled out two limited-edition craft beers to honor President-elect Joe Biden and Vice President-elect Kamala Harris, which sold out within hours, the company said.
Year-long celebration features new labeling design for Pinot Noir, anniversary flights
February 1, 2021
Founded in 1971 by Bill and Susan Sokol Blosser, Sokol Blosser Winery is celebrating 50 years of growing grapes and making signature Willamette Valley wines.
All-star coffee, football team bring la pura vida with acidity, sweetness
January 8, 2021
Bay area favorites Peet’s Coffee and the San Francisco 49ers teamed up to celebrate their faithful fans with a new limited-edition coffee blend, Faithful. Crafted by Peet’s, the Faithful Blend embodies the same confidence, strength and spirit the team has when on the field.
Self-pour system designed for sampling beers, wines
January 7, 2021
iPourIt, a beverage dispensing technology, uses RFID-activated screens and taps that allow users to pour on their own and serve as little or as much as they please, sampling beers, seltzers, wines and more, the company says.