Professional Bull Riders and Rodeo associations benefit from fund
August 4, 2020
Pendleton Whisky is donating $100,000 to help Professional Bull Riders, the Women’s Professional Rodeo Association and others unable to work due to the COVID-19 crisis.
‘Crash the Couch’ will support Sweet Relief COVID-19 Musicians Fund
August 3, 2020
Jack Daniel’s, a brand of Brown-Forman Corp., Louisville, Ky., is bringing artists straight to living rooms everywhere with “Crash the Couch,” a virtual music festival streaming Aug. 14-15 at 8 p.m. ET in support of musicians impacted by the COVID-19 pandemic. Brittany Howard of the Alabama Shakes, Cold War Kids and Nathaniel Rateliff will headline.
Limited-edition Eric Church Single Barrel Tennessee Whiskey hits shelves in August
July 31, 2020
The Jack Daniel Distillery, Lynchburg, Tenn., released a special limited-edition Eric Church Single Barrel Tennessee Whiskey in celebration of its long-time friendship with the country music superstar.
Nestled in Hampshire, England, the scenic castle where the PBS hit series “Downton Abbey” was filmed has become the origin of a new spirit: Highclere Castle Gin, which was created by Lord Carnavron, who is the “real life” Lord of Highclere Castle.
Israeli Wine Producers Association (IWPA) and kosherwine.com partnered May-July to offer free live wine tasting events and tours. Viewers could order wine in advance to sample at home during the virtual tastings and learn about the wines and Israeli culture.
Alizé, imported by Kobrand Corp., recently announced the release of Alizé Mango, a French liqueur that infuses French vodka with passion fruit nectar and all-natural flavors.
Ambassador membership allows consumers to embark on ‘side hustle’
July 27, 2020
Napa, Calif.-based Wine Ambassadors launched its Fine Wine Club, a multi-level marketing program whereby women and men who love their vino can get paid to share fine wines from the Napa and Sonoma regions of California. The venture is the brainchild of a group of Napa Valley entrepreneurs that includes winemakers, a vineyard owner, a cheesemaker and marketers.