The “Heaven” singer will work with the company to bring Dewey Crush to Tennessee and on tour
August 15, 2022
Launched in 2021, the company created the canned crush cocktail, Dewey Crush. The “Famous Friends” singer was introduced to Dewey Crush by a family member — he hadn’t heard of one until meeting his wife and spending time with her on the East Coast — and immediately fell in love, the company says.
Flying Embers announced its expansion into a new product category with the launch of its new line of ready-to-drink (RTD), Margarita and mojito-style sparkling canned cocktails.
buzzbox premium cocktails announced new packaging across its portfolio of ready-to-drink, all natural ingredient cocktails. The new buzzbox packaging includes bold new colors and vibrant graphics that prominently showcase the cocktail name followed by the featured spirit, such as small batch rum or premium vodka.
New York-based Diageo North America and The Vita Coco Co., New York, announced their collaboration to launch a line of premium canned cocktails. Called Vita Coco Spiked with Captain Morgan, the spirits-based line will be available in three offerings – Piña Colada, Strawberry Daiquiri and Lime Mojito– all starting with a balanced blend of Captain Morgan Caribbean white rum and Vita Coco’s refreshing coconut water.
Brand partners with Jonas to bring his secret sangria recipes to market
June 29, 2022
Cambridge, Mass.-based Ohza, a fast growing ready-to-drink (RTD) cocktail company, announced that musician and actor Joe Jonas has joined the brand as an investor, and partnered to launch his own product line: Fizzy Sangria. Available across the country in retail and online at drinkohza.com, Fizzy Sangria is the company's first product line extension, it says.
In time for summer, Sagamore Spirit announced the launch of its ready-to-drink canned craft cocktails in three flavors: Pineapple Ryegarita, Honey Paloma and Lemon Tea Fizz.
The Kraken Rum Co. announced its entry into the ready-to-drink (RTD) category with the release of three new canned cocktails: Kraken & Cola, Kraken Rum Punch and Kraken & Ginger Beer.