The saying goes that variety is the spice of life. When it comes to foodservice menus, no truer words can be said. Whether it’s better-for-you or indulgent trends, beverage menus are being retooled to accommodate drinks that fit these molds, and The Coca-Cola Co., Atlanta, wants to make sure it is working with its foodservice partners to develop all kinds of specialty beverage solutions.
For the past several years, the beverage industry has faced an evolution in consumer demand. A consumer drive toward maintaining overall health and wellness has impacted several categories, particularly carbonated soft drinks (CSDs).
Thomas Jefferson was quoted as saying, “Coffee — the favorite drink of the civilized world.” Today, coffee remains a favorite beverage and flavor in the United States. As such, beverage-makers are using the flavor within a plethora of categories, including ready-to-drink (RTD) coffees, spirits and craft beers.
With more consumers using click-and-collect models and home delivery for prescription medications, eCommerce continued to drive double-digit growth in the non-traditional drug store channel, which generated $264.5 billion in sales, a $14.3 billion profit and a 1.4 percent growth rate from 2010-2015, according to IBISWorld’s December 2015 report titled “Pharmacies & Drug Stores in the US.”
Between 2010 and 2015, high unemployment, stagnant disposable income, volatile energy costs and a changing mass-market perception of dollar stores contributed to a 3.3 percent growth rate, $66.7 billion in revenue and a $2.6 billion profit for the channel, according to IBISWorld’s September 2015 report titled “Dollar & Variety Stores in the US.”
In the 1959 film “Some Like It Hot,” the comedic stylings of Tony Curtis and Jack Lemmon offer an entertaining twist about two musicians who witness the Saint Valentine’s Day Massacre and dress in drag to avoid mafia gangsters.
Clearly the readers of Beverage Industry are fans of kombucha as Clearly Kombucha won the August New Product of the Month poll. The organic beverage obtained 21 percent of the votes. Voting took place between Sept. 8 and 18.
SKU proliferation has left its mark on the consumer packaged goods (CPG) market. But innovative new products aren’t just for the retail shelves. Foodservice operations also are developing new beverages to entice consumers.