- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
Items Tagged with 'Jim Beam'
Beam Inc. added two new varieties to its Jim Beam portfolio.
Jim Beam, a brand of Beam Inc., Deerfield, Ill., launched its Live Music Series in support of the nation’s troops. This year, the series includes six concerts featuring artists who have partnered in the past with the bourbon brand, including Kid Rock, Daughtry, David Gray, Darius Rucker, Bush and Train.
Beam Inc. launched Red Stag by Jim Beam Honey Tea and Spiced whiskeys.