Cap innovation opens bottled water brand to new audiences
April 5, 2018
FIJI Water, America’s No. 1 premium imported bottled water brand, recently unveiled its new FIJI Water Sports Cap bottle featuring a slim and sleek design.
Limited-edition packaging available in time for home opener
April 4, 2018
In celebration of EFFEN Vodka as the Official Vodka of the Chicago Cubs and Wrigley Field, the brand has released a second iteration of its commemorative bottle for the 2018 MLB season, featuring the Chicago Cubs logo.
Flavored vodka first of 2018 Cîroc Summer Collection
April 3, 2018
Sean "Diddy" Combs and Norwalk, Conn.-based Diageo North America, the makers of Cîroc Ultra Premium Vodka, are excited to announce the return of Summer Colada, the first flavor named as part of the 2018 Cîroc Summer Collection. Originally released in 2017 as a limited-edition vodka, Cîroc is relaunching the liquid due to its overwhelming success.
Bottled water brands release part of partnership between Tata, Talking Rain
April 2, 2018
Tata Waters, a division of Montvale, N.J.-based Tata Global Beverages, and Talking Rain Beverage Co., Preston, Wash., have joined forces in bringing a new premium bottled water, Himalayan Natural Mineral Water, to the U.S. market.
18-pack to be featured on national TV throughout season
March 28, 2018
Heineken, a brand of White Plains, N.Y.-based Heineken USA, is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by removing the top of the case and adding ice.
Limited-edition can available throughout Chicagoland, parts of Midwest
March 27, 2018
Red Bull North America Inc., Santa Monica, Calif., announced a limited-edition Red Bull Kris Bryant can is hitting shelves across Chicagoland and parts of the Midwest, just in time for the start of the 2018 MLB season. This will be the first packaging collaboration with the Chicago Cubs third baseman, who was the National League’s 2016 Most Valuable Player.
St. Helena, Calif.-based Bandit Wines announced a $50,000 donation to the National Park Foundation, the official nonprofit partner of the National Park Service.