Latitude Beverage Co., Boston, announced the national rollout of its Mija Sangria, a bottled Sangria made with 100percent unfiltered fruit juice. After selling out of 18,200 cases in its first six months across a dozen states last year, Latitude Beverage Co. says it expects to sell more than 50,000 cases this summer through its expanded distribution. In addition, a 1.5-liter Mija Sangria flip-top bottle also will roll out this summer, it adds.
Health and wellness, convenience trends drive beverage innovation
December 11, 2015
Creating a new beverage presents myriad challenges. According to Chicago-based Mintel’s Global New Products Database, 3,142 new beverages were released in the United States from January to October 2015.
Groupe Geloso was founded in 1960 by Italian immigrant Vincenzo Geloso. He and his sons, Aldo, Antoine and Nicolangelo, rose from humble beginnings importing and crushing grapes to creating a multi-national beverage company that would help define future categories in the alcohol beverage industry.
After being out for the past few weeks on maternity leave, I am happy to be back at Beverage Industry. The birth of my first child definitely was a time for celebration in our family. However, I still was too exhausted to join in the festivities.
The January 2017 issue of Beverage Industry includes our 2017 Bottler of the Year cover story as well as articles about new product development, packaging, health and wellness products and more. Check it out today!