What To See at IFT
‘Great Tastes of America’
Virginia Dare will offer a variety of taste
experiences from diverse regions of the United States under the theme
“Great Tastes of America” at IFT. Beverages and foods offered
for sampling will demonstrate regional tastes — each created using
Virginia Dare flavors or extracts. On display will be milk-based and
soy-based smoothies, premium vanilla ice cream with a selection of sauces
and toppings, and a snack bar. A variety of flavored tea and fruit
beverages also will enable visitors to experience how several regional
tastes can be incorporated into health and wellness products. Consumer
research regarding awareness and preference for traditional regional
flavors, beverages and foods from around the country also will be announced
at the show.
— Virginia Dare, 882 Third
Ave., Brooklyn, N.Y. 11232; 718/788-1776; virginiadare.com; IFT Booth 4542.
Cargill will showcase its expanding application
development capabilities and functional ingredient portfolio at IFT.
Responding to consumer and customer demand for health-oriented,
great-tasting and convenient beverage and food products, Cargill will
display more than a dozen prototypes from the beverage, bakery, confections
and dairy categories. From addressing consumer health issues, such as
weight management and heart health, to satisfying consumer cravings for
pure indulgence, Cargill will demonstrate how it helps customers formulate
new products through a combination of market insights, technical
capabilities and ingredient innovations in flavor, sweetness, texture and
health-promoting ingredients. Cargill prototypes featured at IFT 2007 will
include: beverages that address bone health and energy, a healthful dairy
drink and indulgent dairy treat, and an organic low-calorie beverage.
— Cargill Inc., P.O. Box 9300, Minneapolis, Minn.
55440; 800/227-4455; cargill.com; IFT Booth 2348.
At IFT, Palatinit will feature Palatinose, a
functional carbohydrate with the ability to provide long-lasting energy in
the form of glucose. Palatinose offers a natural, sweet taste, low-glycemic
response and tooth-friendliness. The ingredient now is available in an
array of beverages and foods stocked on store shelves around the world.
Samples of these products will be on display, including multi-flavored
sports, nutrition and energy drinks; fitness waters; nutritional
supplements; meal replacers; vitamin-rich beverages and nutritious dairy
drinks. Visitors to Palatinit’s booth also will learn of new
scientific studies confirming that Palatinose significantly boosts
metabolic fat oxidation, promoting the mobilization and use of fatty acids
as an energy source.
— Palatinit of
America Inc., 2740 Route 10 West, Suite 205, Morris Plains, N.J. 07950;
973/539-6644; palatinit.com; IFT Booth 4939.
Natural and organic colors
D.D. Williamson offers a spectrum of natural colors,
including its colorMaker custom blends. At IFT, attendees are invited to
visit an expanded booth that illustrates D.D. Williamson’s updated
brand identity to reflect its growing portfolio of natural colors. The
exhibit will include the company’s organic caramel color, which is
certified by Quality Assurance International. Bite-size cheesecakes, topped
with natural colors from D.D. Williamson’s portfolio also will be
provided each day from 11 a.m. until 2 p.m. D.D. Williamson’s natural
color palette includes annatto extract, turmeric, paprika, red beet and
— D.D. Williamson, 1901
Payne St., Louisville, Ky. 40206; 502/895-2438; ddwilliamson.com; IFT Booth
Mettler Toledo will have its new pH Kit solution
specific to the beverage and food industry on display at IFT. The S20FB pH
meter is a complete kit that combines the S20 SevenEasy pH meter, an
InLab425 pH electrode, and all necessary cables and buffer standards for
running samples in the beverage and food industry. The S20 SevenEasy pH
meter features an intuitive interface with visual icons for simple
operation. The built-in automatic temperature compensation adds convenience
by allowing the electrode signal to be corrected for temperature effects,
and the automatic endpoint improves the reproducibility of the measurement
and safeguards the quality of the results.
— Mettler Toledo, 1900 Polaris Parkway, Columbus, Ohio
43240; 614/438-4936; mt.com; IFT Booth 5420.
Health and wellness premixes
During IFT, Fortitech will demonstrate versatility and
technical expertise with its application samples. Fortitech will be
creating custom premixes designed to improve overall health and wellness,
as well as target key health conditions such as weight management and
energy enhancement. Fortitech also will prove that incorporating multiple
nutrients in applications can successfully boost the nutrient content,
while not affecting taste, texture or stability of the product.
— Fortitech Inc.,
2105 Technology Drive, Schenectady, N.Y. 12308; 800/950-5156;
fortitech.com; IFT Booth 3313.
While celebrating its 50th
Anniversary, The Wright Group will have on display at IFT its line of
product concepts that apply functional ingredients in innovative beverages
and foods. One example, the Omega-3 Orange Breakfast Drink, is
positioned for the children’s nutrition market, and samples will be
available at the show. The Wright Group is focused on formulating
fortification systems that help brands develop the health products that
have been embraced by global markets.
— The Wright Group, 6428 Airport Road, Crowley, La.
70526; 800/201-3096; thewrightgroup.net; IFT Booth 3928.