Juice & Juice Drinks

WTRMLN LMN

No Comments

World Waters LLC expanded its WTRMLN WTR brand with WTRMLN LMN, a cold-pressed juice made from watermelon flesh and rind, with the addition of organic lemon.


Read More

'tude Juice adds 4 new flavors

Apple-based juices exclusively launched in select Whole Foods Market stores
No Comments

Federal Way, Wash.-based Fresh Matters LLC’s ‘tude Juice brand is launching four new cold-pressed, high-pressure processed (HPP) juices in Apple Marionberry, Apple Cranberry, Apple Blueberry and Apple Ginger + Turmeric varieties. The new additions to the 'tude Juice line will be exclusively available in 166 Whole Foods Market stores in the Pacific Northwest, Northern California, Southern Pacific, Rocky Mountain and Southwest regions during July and August. The juices will be available to retailers nationwide beginning Sept. 1.


Read More

Vita Coco works to make coconut water the next orange juice

Coconut water brand uses flavors to appeal to consumers
By Stephanie Cernivec
No Comments

Ten years ago, U.S. consumers might have thought you were a bit “nutty” if you told them that coconut water would be a multimillion-dollar beverage category one day. In fact, Vita Coco Co-founders Michael Kirban and Ira Liran didn’t even believe it at that time.


Read More

KonaRed capitalizes on benefits of coffee fruit

Beverage company credits success to partnerships with FutureCeuticals, Splash Beverage Group
By Jessica Jacobsen
One Comment

Flashing back to arts and crafts projects from childhood, a common instruction from parents and teachers was to “use what you have.” Shaun Roberts took that concept a step further when he developed KonaRed juices.


Read More

Foco coconut water sponsors 4th annual NJ Seaside Soccer Storm Tournament

Coconut water brand to help athletes, spectators stay hydrated
No Comments

Foco coconut water, an import brand of Brooklyn, N.Y.-based Vasinee Food Corp., announced that it is the official coconut water of the Seaside Soccer Storm Tournament, which will take place June 13 and 14 in Seaside Heights, N.J. One hundred youth teams from New York, New Jersey and Pennsylvania with players between the ages of 8 and 19 will participate in the tournament. The event also is expected draw 3,000-4,000 spectators, according to the brand.


Read More

Sunny Delight tests new energy beverage in select markets

SunnyD X energizing juice drink offers energy without caffeine
No Comments

Sunny Delight Beverages Co., Cincinnati, announced the test market launch of SunnyD X, a carbonated juice drink designed as an alternative to energy drinks. Available in Orange, Lemon Lime and Fruit Punch flavors, the beverage lineup offers energy from B vitamins and carbohydrates instead of caffeine.


Read More

Foco distributor appoints new CEO, CMO

Bimbo, D’Amico join Life Up LLC team
No Comments

Life Up LLC, the Brooklyn, N.Y.-based importer and distributor of Foco coconut water announced the appointment of Donna Bimbo as chief executive officer and Bob D’Amico as chief marketing officer.


Read More

Jamba Juice supports Food Bank For NYC with fundraiser

Consumers who donate $1 to Food Bank For New York City will receive a Jamba Juice coupon book
No Comments

Jamba Juice stores in all five boroughs of New York City are coming together to support Food Bank of New York City through a consumer donation initiative. The stores owned by Emeryville, Calif.-based parent company Jamba Juice Co. are encouraging consumers to donate $1 to Food Bank For New York City and, in return, will give the consumers a Jamba Juice coupon book with various deals for use with their next Jamba Juice visits. All proceeds collected through June 13 will provide funding for the approximately 400,000 free meals that are distributed by Food Bank each day to New Yorkers in need.


Read More

Zico launches ‘Crack Life Open’ national campaign

Coconut water brand partners with actress Jessica Alba
No Comments

Zico, a coconut water brand of Atlanta-based The Coca-Cola Co., announced that actress Jessica Alba will serve as brand ambassador for its new “Crack Life Open” national brand campaign. The multimillion-dollar campaign includes Zico print, out-of-home (OOH) and digital advertising across the United States.


Read More

Cheribundi 7-Day Challenge raises awareness about tart cherry benefits

Tart cherry juice offers anti-inflammatory, sleep aid benefits
No Comments

Geneva, N.Y.-based Cheribundi Inc. launched the Cheribundi 7-Day Challenge, which encourages consumers to drink tart cherry juice for seven consecutive days to experience the benefits of tart cherries.


Read More

Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED

facebook40 twitter    youtubelinkedgoogle+ icon 40px