Brand debuts functional, shelf-stable juice box line with two new offerings
September 28, 2022
Clermont, Fla.-based Uncle Matt's Organic announced the launch of two new offerings for kids: No Sugar Added Lemonade Juice Boxes and No Sugar Added Strawberry Lemonade Juice Boxes. The shelf-stable line contains zero added sugars, sweetened with stevia and boosted with 150% daily value for vitamin C, plus 25% for vitamin D and zinc for immune support, the company says.
Creative for canned cocktail brand asks consumers their take on ‘fizz’
August 29, 2022
Loyal 9 Cocktails and Showtime Late-Night Talk Show Host and Comedian Ziwe announce the brand’s first-ever national campaign airing across digital and social media platforms.
With a mission to take sugar out of society, Swoon, the zero-sugar beverage company, believes that healthy living starts by consumers replacing their favorite sugary drinks — without sacrificing sweetness.
Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.
Company plans to celebrate all things lemonade in August
July 2, 2021
Calypso, Milwaukee, reported a more than 50% sales increase during the first half of 2021. These numbers follow a year of explosive 62% growth in 2020 and come on the heels of a successful 2019 for Calypso, which saw 33% growth and category leading sales velocity in its core line of flavored lemonades, the company says.
With the emergence of the pandemic, consumers turned to the juice category to support their immune systems. That has resulted in growth across many segments including refrigerated lemonades and aseptic juices.
Slide into Summer sweepstakes awards deluxe playset to 5 families
April 28, 2021
To support summer fun for those staying close to home, Juicy Juice is kicking off the Slide into Summer Sweepstakes, offering five families a chance to win a deluxe backyard playset with installation included.