Company plans to release additional functional coffee blends throughout the year
February 11, 2019
San Diego-based VitaCup, the coffee company that introduced vitamin-infused coffee pods, announced the introduction of its Genius Blend in ground coffee bags.
When it comes to beverage fortification, beverage-makers have embarked on their own quest to provide consumers with functional cognitive performance and energy, and ingredient suppliers are ensuring brand owners have more options that will support these dual benefits.
Taiyo International Inc. presents a new raw coffee bean ingredient with a wide range of applications. Functional WGCP (whole green coffee powder), derived from raw coffee beans using a patented technology, improves both mental focus and concentration for as long as six to eight hours, helps to reduce and stabilize blood glucose levels, and can act as an appetite suppressant, the company says.