When it comes to beverage selection, better-for-you options continue to garner attention from consumers. However, consumers still like to indulge once in a while, and that’s just what we saw in this month’s Readers’ Choice poll.
Old Elk Distillery launches Dry Town spirits in Colorado
November 8, 2016
Celebrating the city of Fort Collins, Colo. and its legacy of craft beverages, Fort Collins, Colo.-based Old Elk Distillery introduced Dry Town Vodka and Dry Town Gin. These high-quality spirits are the first products from Old Elk Distillery, an endeavor by Curt and Nancy Richardson, founders of OtterBox and Blue Ocean Enterprises. Production on the spirits started nearly three years ago, it says.
Gin brand features berries and botanicals from across the world
September 20, 2016
Woking, England-based Brockmans Gin, a super-premium, new gin style, is gearing up for the holidays with a gift pack designed to help retailers drive incremental sales during the busy holiday season, it says.
Entertainment icon to develop gin and juice cocktails
August 31, 2016
Tanqueray Gin, a brand of Norwalk, Conn.-based Diageo North America, announced the launch of a new strategic partnership with entertainment icon Snoop Dogg. The partnership brings to life the brand's focus on a gin and juice cocktail strategy celebrating the success of Snoop Dogg's 1993 classic hit “Gin & Juice.”
Industry veteran Chester Brandes to head new division
June 7, 2016
Bulldog Gin, New York, will form a new business unit responsible for the development and execution of the brand's commercial strategy in the United States, Canada, Mexico, Latin Americaand the Caribbean, with a particular focus on the on-premise, announced Founder and Chief Executive Officer of Bulldog Gin Anshuman Vohra.