Consumers encouraged to share images via social media
June 13, 2017
Crown Royal, a brand of Norwalk, Conn.-based Diageo North America, announced that it is giving dads the royal treatment this month and enabling consumers to Crown Your Father, by creating a unique digital portrait that can be shared with dad on social media. Through June 19, sons, daughters and spouses 21 years and older can visit CrownYourFather.com to create a portrait of their dads, husbands or father-like figures as a regal, shareable gift, honoring the generous spirit of fathers everywhere, the company says.
Diageo North America released Crown Royal Regal Apple, which blends hand-selected Crown Royal whiskies with Regal Gala apples to create a balance of robust whiskey notes and crisp apple flavor, the company says.
Diageo North America launched Crown Royal Maple Finished whiskey, which is the company’s original Crown Royal whiskey infused with natural maple flavor achieved through a proprietary maple toasted oak finishing process.