Icelandic Glacial boards AirTran flights

August 4, 2009
/ Print / Reprints /
ShareMore
/ Text Size+

Icelandic Glacial, Olfus, Iceland, has signed an agreement with AirTran Airways to carry its bottled water brand on more than 700 daily AirTran flights.
 
“The brand has come a long way over a relatively short period of time and we are extremely pleased to continue developing strong relationships with leading airline companies such as AirTran Airways,” said Jon Olafsson, chairman and co-founder of Icelandic Glacial. “We are constantly looking to increase our product availability across North America, therefore opening up additional channels with AirTran enables us to reach even more consumers seeking pure and responsible hydration options.”
 
“AirTran Airways is an innovative airline, and we are proud to be the first airline in North America to board Icelandic Glacial Natural Spring Water for sale to our customers,” said Tad Hutcheson, vice president of marketing and sales for AirTran Airways. “The unique packaging coupled with the exceptional taste of the Icelandic Glacial water and the environmentally responsible product will be a hit with our customers.”

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED

facebook40 twitter    youtubelinkedgoogle+ icon 40px