Beer

Trend articles, new products and news related to alcohol beverages.

ARTICLES

Steel Reserve Alloy Series Spiked Punch

MillerCoors, a joint venture of SABMiller plc and Molson Coors Brewing Co., extended its Steel Reserve Alloy Series with a new Spiked Punch flavor.


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Strongbow launches first TV spot

New Heineken USA ad recommends serving cider over ice

Strongbow Hard Apple Cider, a brand of Heineken USA, White Plains, N.Y., launched a new marketing campaign, “Cider at its Bestest.” The new, national campaign explains to consumers that Strongbow is best served over ice and includes the brand’s first U.S. TV spot, “Slow Motion Horse.”


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NBWA kicks off 77th Annual Convention

Day 1 focuses on regulatory, commercial, economic value of the three-tier system

The National Beer Wholesalers Association (NBWA), Alexandria, Va., kicked off the first full day of its 77th Annual Convention on Sept. 29 in New Orleans. The first full day of the convention focused on the regulatory, commercial and economic value of distributors.


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Pabst Brewing sold to Oasis Beverages

TSG Consumer Partners will acquire minority stake

Cyprus-based Oasis Beverages has entered into a definitive agreement to acquire Pabst Brewing Co., Los Angeles.


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Crowdsourcing gives consumers a voice in development of new beverages

MobCraft Beer, Proper Soda put new products to consumer vote

Although the common business adage “The customer is always right” might not apply to all businesses, some beverage brands are collecting consumer insights to help guide their new product development. In fact, one beverage manufacturer exclusively uses consumer feedback to create its products.


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Dogfish Head ramps up distilling production

Craft brewer will release rums, gins and vodkas in spring 2015

Following the expansion of its Milton, Del.-based brewery, Dogfish Head Craft Brewery Inc. announced that the increased square footage will allow the craft brewer to expand production of its small-batch spirits.


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Wholesaler of the Year: The Odom Corp.

Beverage wholesaler credits community connection with success

With a distribution territory that spans parts of Washington state, Idaho, Oregon and all of Alaska, one might wonder how The Odom Corp., Bellevue, Wash., has excelled throughout the years while dealing with factors like challenging weather climates and a broad territorial footprint.


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Gordon Biersch Golden Export

Gordon Biersch Brewing Co. introduced its second 25th anniversary beer: Gordon Biersch Golden Export.


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Left Hand Brewing returns to UK

Craft brewer to expand supply with distribution partner James Clay

This September, Left Hand Brewing Co., Longmont, Colo., will expand its craft beer supply across the United Kingdom with distribution partner James Clay, a U.K.-based importer and distributor of craft beer with 25 years of experience. In addition, Left Hand named Sharona Selby as its first on-site, international brewery representative to represent the brand in the U.K. market.


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Stone 18th Anniversary IPA

In celebration of its 18th anniversary, Stone Brewing Co. launched its Stone Anniversary IPA.


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IMAGE GALLERIES

Berghoff Stock Ale debut

Chicago-based Berghoff Brewery hosted a Berghoff Happy Hour to celebrate the release of its new Berghoff Stock Ale. (Photos by Jennifer Haderspeck)

Louis Glunz Beer Inc. Global Beer Expo

Louis Glunz Beer Inc., a Chicago area beer and hard cider distributor, hosted its 20th Global Beer Expo on April 14 in Rosemont, Ill. The expo enabled attendees to meet more than 50 brewers and sample more than 200 beverages sold by the distributor. (Photos by Stephanie Cernivec)

Related: Wholesaler of the Year: Louis Glunz Beer Inc.

Brunswicks Buffalo Grove VIP Preview Event

Brunswick’s Buffalo Grove and Tavern ‘45 host special guests at its VIP Preview Event on Oct. 14, 2013. The complimentary charity event benefited Clearbrook and the Special Olympics of Illinois. (Photos by Jennifer Haderspeck)

A Most Interesting Masquerade by Dos Equis

Heineken’s Dos Equis brand partnered with RedEye Chicago to host the RedEye Masquerade Ball on Oct. 24, 2013, in Chicago. The event included masked attendees, culinary adventures and, of course, Dos Equis beer and Dos Equis cocktails. (Photos by Jennifer Haderspeck)

Baderbrau Beer & Bacon Dinner

Craft beer brand Baderbräu pairs its beers with bacon-infused dishes by Chef Monica Sharma at a special dinner Nov. 5, 2013, in Chicago. (Photos by Jennifer Haderspeck)

Related story: Baderbrau pairs craft beers with bacon

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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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