Items Tagged with 'Beam Inc.'

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Suntory completes its acquisition of Beam

Beam Suntory becomes No. 3 premium spirits company in the world

Suntory Holdings Ltd., Osaka, Japan, completed its acquisition of all outstanding shares of Beam Inc., Deerfield, Ill., for $83.50 a share on April 30.


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Sauza 901 launches digital campaign featuring Justin Timberlake

New creative challenges consumers to think differently about tequila

Deerfield, Ill.-based Beam Suntory Inc.’s Sauza 901 Tequila introduced its first digital media campaign featuring Founder and Co-owner Justin Timberlake, designed to motivate millennial consumers of legal drinking age to rethink the definition of premium tequila. The “Premium Remastered” year-long campaign shows how a pursuit of perfection doesn’t have to be pretentious and exclusive, but, like the brand’s founder, it instead can be approachable and entertaining, the brand explains.


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Skinnygirl puts a twist on Margaritas with two new products

Sweet’arita, Sparkling Margarita ready-to-drink cocktails available this month

Deerfield, Ill.-based Beam Inc.’s Skinnygirl Cocktails brand introduced two new low-calorie, ready-to-serve additions to the Margarita category: Skinnygirl Sweet’arita and Skinnygirl Sparkling Margarita.


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Hornitos Black Barrel

Beam Inc. launched Hornitos Black Barrel, which is 100 percent blue agave tequila that is triple-aged using an innovative process that conveys the tasting notes of whiskey, the company says.


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Cruzan Peach Rum

Beam Inc. added a new Peach flavor to its line of Cruzan Rums.


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Suntory Holdings to acquire Beam for $16 billion

Transaction expected to close in second quarter of 2014

Osaka, Japan-based Suntory Holdings Ltd. and Deerfield, Ill.-based Beam Inc. jointly announced that they have entered into a definitive agreement under which Suntory will acquire all outstanding shares of Beam for $83.50 a share. This translates to a total consideration of approximately $16 billion, including the assumption of Beam’s outstanding net debt. The transaction consideration represents a 25 percent premium to Beam’s closing price of $66.97 on Jan. 10, 2014; a 24 percent premium to the volume-weighted average share price during the last three months; and a multiple of more than 20 times Beam’s earnings before interest, taxes, depreciation and amortization for the 12-month period that ended Sept. 30, 2013.


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Justin Timberlake becomes co-owner with Beam of new Sauza 901 tequila

Super-premium tequila leverages singer’s creativity, Sauza brand’s equity

Deerfield, Ill.-based Beam Inc.’s Sauza Tequila brand partnered with actor and pop music artist Justin Timberlake to launch Sauza 901 super-premium tequila. The new product builds off of Timberlake’s previously launched 901 Silver Tequila and incorporates the same spirit under the Sauza brand name. The co-branded partnership blends the creativity and personality of the 901 brand’s founder, Timberlake, with the quality and history of Sauza Tequila to craft a lifestyle spirits brand.


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Crave Chocolate Truffle Liqueur

John DeKuyper & Sons, a brand of Beam Inc., added a new flavor to its line of Crave indulgent liqueurs.


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Skinnygirl cocktails

Beam Inc. added four new products to its Skinnygirl line of ready-to-serve cocktails, wines and vodkas.


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Sauza Tequila saves summer

As a follow-up to its popular “Make It With a Fireman” YouTube video, Beam Inc.’s Sauza Tequila brand released its new “Make It With a Lifeguard” video.


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The Great Whisk(e)y Debate hosted by Beam Inc.

Beam Inc.’s Great Whisk(ey) Debate set out to determine which type of whisk(e)y — bourbon, Scotch, Canadian or Irish — the Chicago spirits industry prefers. Brand representatives supporting Beam brands Knob Creek, Laphroaig, Canadian Club and Tyrconnell participated in a friendly debate, touting the merits of each type of whisk(e)y and rallying audience support for their styles. (Photos by Jennifer Haderspeck) Related: Up Close with Knob Creek.

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Top Beverage Flavors of 2014

Traditional flavors make up a large portion of beverage-makers’ selections, but tropical and exotic ones aren’t trailing too far behind. That’s according to research by BNP Media’s Market Research Division for Beverage Industry’s 2014 Product Development Outlook survey. Also see what's anticipated for top-selling flavors of 2015.

Click here to view the infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI January 2015 cover

2015 January

The January 2015 Beverage Industry includes a cover story on our bottler of the year, Pepsi-Cola Bottling Co. of Luverne, as well as articles about juice drinks, the 2015 New Product Development Outlook, and more. Check it out today!

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Flavors

What anticipated top-selling flavor do you think will be the most successful in 2015?
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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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