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The Boston Beer Co. launched a limited-release variety pack featuring six different India Pale Ales (IPAs) that put innovative twists on traditional styles, the company says.
Samuel Adams, a brand of The Boston Beer Co., Boston, announced that for the first time it plans to offer Samuel Adams Boston Lager in a can that is designed to closely match the experience of drinking beer from a glass, the company says. The “Sam Can,” which is the result of two years of ergonomic and sensory research and testing, will hit shelves in early summer 2013, just in time for outdoor drinking occasions.
Samuel Adams, a brand of The Boston Beer Co., Boston, teamed up with San Francisco-based craft chocolate maker TCHO to introduce the Samuel Adams Beer Lover's Chocolate Box.
The Boston Beer Co. will launch its 2012 10th Anniversary Batch of Samuel Adams Utopias in November.
The Boston Beer Co.’s Samuel Adams Belgian Session beer will make its debut next month.
The Boston Beer Co. expanded its philanthropic initiative Samuel Adams Brewing the American Dream to Chicagoland food, beverage and hospitality small-business owners. The Chicago expansion of the program, which provides access to loans for small businesses, is in partnership with Accion Chicago, a member of the Accion U.S. Network.
The Boston Beer Co. added a new stout variety to its line of winter beers.
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