New Products

Organic Green Tea Latte

NBI Juiceworks added Organic Green Tea Latte to its Sun Shower Super Blends line. A 9.5-ounce bottle contains 170 calories, and features the company’s Lifeguard Protection nutritional package, which includes protein, zinc, organic non-fat milk, calcium, magnesium and vitamins A and E. The product retails for $2.49.
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Sweet Leaf Tea in cans

Sweet Leaf Tea Co. launched a line of teas packaged in 16-ounce aluminum cans in six flavors, including two new flavors. The cans are available in The Original Sweet Tea, Mint & Honey Green Tea, Peach Iced Tea, Raspberry Iced Tea and new, Lemon Iced Tea and Citrus Green Tea. The varieties are USDA certified organic. Lemon Iced Tea and Citrus Green Tea are scheduled to launch in January, the company says. Designed specifically for the convenience store channel, a 16-ounce can retails for $1.29. 
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Sunkist Naturals Piña Colada

Sunkist Naturals added Sunkist Naturals Orange Cream, Berries & Cream and Piña Colada to its line of smoothies. The flavors now contain 20 grams of whey protein with amino acids, the company says. Sunkist Naturals also released Sunkist Naturals Coconut Water, a sports beverage with electrolytes, the company says. Coconut Water contains 50 calories per serving. The varieties are available in 15.2-ounce bottles.
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Steaz Zero Calorie Sparkling Green Tea

The Healthy Beverage Co. introduced Steaz Zero Calorie Sparking Green Tea, a zero-calorie carbonated soft drink. The product offers 120 mg. of tea antioxidants, the company says. Steaz Zero Calorie Sparkling Green Tea is available in Raspberry, Orange, Blueberry, Pomegranate and Black Cherry varieties. It is certified organic by Quality Assurance International as well as Fair Trade certified by TransFair USA. A four-pack of 12-ounce glass bottles retails for $4.99.
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Black Xantus

Firestone Walker Brewing Co. released Black Xantus, a limited-edition nectar beer. Black Xantus is a bourbon barrel-aged imperial stout infused with coffee. Black Xantus has chocolate, espresso and bourbon aromas and flavors, the company says. The name comes from a rare hummingbird species found in Mexico. Only 500 cases of the 22-ounce beer will be produced, and a bottle is priced at $15. 
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Ironclad Energy & Hydration

Shadow Beverages and Snacks introduced Ironclad Energy & Hydration, a hybrid sports and energy drink. Ironclad Energy & Hydration is offered in Triple Citrus, Goji Berry and sugar-free Black and Blue with Black Currant flavors. The sports and energy drinks are packaged in 16-ounce cans and available in select markets nationwide. A can retails for $2.39. 
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Sweet Tea

New Leaf Brands introduced Sweet Tea, a blend of black tea and evaporated organic cane sugar. A serving contains 24 grams of sugar compared with the company’s other flavors that contain 19 grams. A 16.9-ounce bottle retails for $1.59.
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Skyy Infusions Ginger

Skyy Spirits, a subsidiary of Italy’s Gruppo Campari, added ginger to its line of infused vodka. Skyy Infusions Ginger has notes of spiced and juiced ginger, roasted oranges and cinnamon, the company says. The all-natural vodka is available in 50-ml. bottle for a suggested retail price of $1.99, 750-ml. package for $18.49, and 1-liter bottle for $26.49. 
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Rob's Really Good

Rob’s Really Good launched a line of bottled beverages of the same name, including iced teas, herbal teas and juices. The line is organic and themed around abundance and optimism, the company says. Rob’s Really Good is available in 14-ounce glass bottles in varieties, such as Half & Half (iced tea and lemonade), Agave Mate, Chocolate Tea, and Malaysian Hibiscus.
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TummyTickler Tots

In Zone Brands Inc. introduced TummyTickler Tots, a reduced sugar apple juice for toddlers ages 1 to 3 years old. The drinks were formulated with 40 percent less sugar, no artificial flavors, colors and sweeteners, and packaged in 4-ounce bottles and 125-ml. juice boxes. The bottles have a kid-grip bottle shape and spill-proof sippy spout with licensed tops featuring characters such as Mickey Mouse, Cinderella, Bob the Builder and Clifford the Big Red Dog. 
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Image Galleries

How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.


Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI April 2015 cover

2015 April

The April 2015 issue of Beverage Industry includes a cover story about Zevia's natural sweetener profile as well as articles about CSDs, whiskey and more. Check it out today!

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CSD Category

What innovation or trend could reinvigorate the CSD category?
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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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