Beverage News

Pepsi Refresh partners with NASCAR drivers, announces May winners

June 8, 2010
/ Print / Reprints /
ShareMore
/ Text Size+

The Pepsi Refresh Project has funded more than 100 projects in 30 states with more than $5 million. The project also announced a partnership with NASCAR drivers Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr., who are competing for their own individual causes. The driver’s idea that collects the most online votes at www.nascar.com/PepsiRefresh by June 23 will receive a $100,000 grant from the Pepsi Refresh Project.

Gordon’s initiative would support abused children through treatment, care and protection at the Children’s Advocacy Center at the Jeff Gordon’s Children’s Hospital in North Carolina. Johnson’s project focuses on providing financial relief to pediatric transplant patients by assisting with uninsured expenses after transplant through the Be The Match Foundation’s Transplant Grants for Kids program. Earnhardt is competing for funds to support technology needs at Shepherd Elementary School in Mooresville, N.C., which is in need of equipment for a new computer lab.

Through the end of May, more than 2 million users registered on the Refresh site, which has hosted more than 5,000 new ideas from all 50 states. Each month, Pepsi Refresh awards $1.3 million to 32 new grants in local communities.

In May, Pepsi Refresh awarded $50,000 to Project Playground Country Parkway in Williamsville, N.Y., to replaced an unsafe playground and another $50,000 to build a new community center in Springfield Township, Ohio. A Greenhouse Classroom will be built at the Flagstaff Academy Elementary School in Longmont, Colo., with the $5,000 grant from Pepsi Refresh. Another $5,000 was awarded to Greg Johnson of Glastonbury, Conn., who will use the grant to fund his 192-mile ride in the Pan-Massachusetts Challenge in memory of his uncle and in support of family and friends who are battling cancer. For more on the Pepsi Refresh Project, visit www.refresheverything.com.

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

International Pineapple Day at Bahama Breeze

In celebration of International Pineapple Day on April 2, Bahama Breeze locations across the country invited the media and consumers to celebrate with cocktails that feature the tropical flavor of the pineapple. (Photos by Liz Parker and Jennifer Haderspeck)

10/10/13 2:00 pm EDT

Ditch the weighting agents: A cost effective solution for delivering flavors and actives

Available On Demand Learn how to reduce costs and energy use by enabling high oil load emulsions, eliminating the need for weighting agents like brominated vegetable oil (BVO).

THE MAGAZINE

Beverage Industry Magazine

BI April 2014 cover

2014 April

The April 2014 Beverage Industry includes a cover story on moonshine, as well as articles about CSD brands, whiskey, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Spirits Segments

Which spirits segment will perform the best in 2014?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED

facebook40 twitter    youtubelinked