Keurig releases K-Mug pods
Larger pod brews single-serve coffee size for travel mug
Keurig Green Mountain Inc., Waterbury, Vt., released Keurig K-Mugpods. The pods brew a large travel mug-size of coffee through the company’s Keurig 2.0 brewing system. Keurig 2.0, which debuted in Fall 2014, is the first Keurig brewer with the ability to brew a single cup, a four-cup carafe, and now a travel-mug size of coffee.
Available exclusively on Keurig.com, the new K-Mug pods are specially formulated to deliver the same quality and strength of flavor that Keurig 2.0 brewer users expect when brewing 12-, 14-, and 16-ounce coffee and other beverages, the company says.
“When we launched Keurig 2.0, one of the key insights we heard from consumers is that they want to brew more: they want to brew larger quantities of coffee, and they also want more brewing options to accommodate their varying drink occasions throughout the day,” said Mark Wood, Keurig’s chief product officer of hot systems, in a statement.” The introduction of the K-Mug pod satisfies those desires, giving our fans the choice to brew an even wider range of sizes in the Keurig 2.0 system with the assurance that no matter how they customize the size of their brew, they will still get the perfect, high-quality beverage they expect in their cup.”
Similar to K-Carafe and Vue pods, K-Mug pods are recyclable. The pod’s plastic cup is made from polypropylene plastic, and can be quickly and easily separated from the lid and filter for recycling, according to the company.
K-Mug pods will launch with the following hot varieties: Green Mountain Coffee Breakfast Blend, Green Mountain Coffee Dark Magic, Green Mountain Coffee French Vanilla, The Original Donut Shop Regular, and Donut House Collection Donut House Coffee.
With the introduction of the K-Mug travel-size pod, Keurig 2.0 users now have nine brew settings to choose from, ranging in size from 4 ounces to 4-cup carafe. K-Mug pods, which also are compatible with Keurig Vue brewing systems, include the Keurig 2.0 Brewing Technology.
As a recyclable pod, the K-Mug pod is another step by the company to reduce the environmental footprint of the Keurig brewing system and its progress toward achieving its broader 2020 sustainability targets, the company says. Keurig has set a target to have 100 percent of its K-Cup pods be recyclable by 2020, with incremental portions of its K-Cup pods transitioning to a recyclable format each year between now and 2020, it adds.