Carbonated Soft Drinks

Trend articles, new products and news related to sparkling beverages.

ARTICLES

Coke Zero counts down to football game day

The Coca-Cola Co. brand enters year two of partnership with ESPN’s “College Gameday”
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This football season, Atlanta-based The Coca-Cola Co.’s Coke Zero brand is celebrating the countdown to each week’s game day with a new, fully integrated campaign. The campaign celebrates the countdown culture of stocking up for tailgate party foods, singing fight songs at pep rallies, and making signs to cheer on a favorite team while integrating traditional media, social media engagement and ESPN’s “College GameDay” TV show for a second year.


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Coca-Cola Life makes its US debut

Naturally sweetened carbonated soft drink kicks off in Fresh Market stores
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Coca-Cola Life, a reduced-calorie carbonated soft drink (CSD) sweetened with cane sugar and stevia leaf extract, will arrive in the United States this week, according to an Aug. 22 blog post by The Coca-Cola Co., Atlanta.


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Jones Soda Co. releases PB&J soda

Limited-edition flavor scheduled to launch in U.S. in late August
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Seattle-based Jones Soda Co. released a new limited-edition premium soda flavor: Peanut Butter and Jelly (PB&J).


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Dry Soda launches Summer Discovery Pack

Craft soda brand also plans fall/winter variety pack
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Inspired by the popularity of variety packs in the craft beer segment, Seattle-based Dry Soda Co. launched a Summer Discovery Pack mixed pack of its three best-selling natural soda flavors.


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Mello Yello launches ‘Hand Picked and Refreshed’ antiquing contest

History’s “American Pickers,” Mello Yello give aspiring collectors opportunity to win Ultimate Pickin’ Experience
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This summer, Mello Yello, a brand of Atlanta-based The Coca-Cola Co., is partnering with History’s “American Pickers” TV show in its hunt for handpicked antiques and collectibles and encouraging amateur pickers across the nation to share their own finds.


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Zero Calorie Astro Pop Soda

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Building upon its full-calorie Astro Pop Soda line, which reflects its retro Astro Pop lollipop, Leaf Brands LLC introduced naturally sweetened, zero-calorie versions of the sodas.


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Net revenue increases by half a percent in Q2 for PepsiCo

CEO increases EPS growth target for 2014 following strong YTD results
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PepsiCo Inc., Purchase, N.Y., reported organic revenue growth of 3.6 percent and reported net revenue growth of 0.5 percent in the second quarter of 2014, compared with the prior-year period. Global beverages experienced 2 percent organic revenue growth and a 1 percent reported net revenue decline because of unfavorable foreign exchange translation and the company’s refranchising of its bottling operations in Vietnam, it says.


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Coca-Cola reports worldwide volume up 3 percent in Q2

Brand Coca-Cola up 1 percent in North America in second quarter
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The Coca-Cola Co., Atlanta, reported its second-quarter and year-to-date 2014 operating results. In its quarterly financial statement, the company reported worldwide volume growth of 3 percent for the second quarter and 2 percent year to date, with gained value share in non-alcohol ready-to-drink (NARTD) beverages.


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PepsiCo Americas Beverages pushes forward with innovations

New beverages, fountain systems designed with customers, consumers in mind
By Jessica Jacobsen
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Among the iconic, long-standing TV programs that Americans tune in to, one factor can be vital to their longevity: evolution. In “The Simpsons,” Lisa goes from always wanting a pony as a pet to being a vegetarian and a mini-activist, whereas Walter White went from being a desperate chemistry teacher to a drug lord in “Breaking Bad.”


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2014 State of the Industry: Carbonated soft drinks

CSD brands seek alternative sweeteners
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The current economic climate coupled with governmental and consumer concerns about health and wellness created a tough environment for the carbonated soft drinks (CSDs) market this year, according to analysts.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

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