For beverage-makers, the quality and safety of their products are among the top priorities for their brands. When those aspects are threatened, locating and removing tainted products is one of the first steps executed.
Trust, traceability could be keys to boosting consumer confidence
November 12, 2013
Innova Market Insights, the Netherlands, released its Top 10 list analyzing the latest trends impacting the food and beverage industries. Some of the top trends include moves to reduce the amount of food waste as consumers simultaneously adapt their habits in times of continuing austerity. These trends come as the industry focuses on regaining consumer trust, following a year of negative headlines, the market research firm says.