- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
Bacardi U.S.A. Inc. launched Bacardi Oakheart, a spiced rum for a new generation of 21-and-over consumers looking for adventure, freedom and spontaneity, the company says.
Amstel Wheat Bier, a brand of Heineken USA Inc., is a Dutch wheat beer featuring fruit, floral and baked bread aromas with a slightly fruity taste and hoppy undertones, the company says.
Vampt Beverage Corp. launched two new, agave-infused ready-to-drink (RTD) malt beverages: Vampt Smooth Talker and Vampt Midnight Warrior.
Vita Coco, in collaboration with Rihanna, added a new all-natural flavor to its line of coconut waters.
Cold Star Inc.’s Caf Fusion ready-to-drink energy drinks combine an energy boost with the taste of coffee.
First Fruits Beverage Co. launched TrimFit, a flavored water designed to help consumers lose weight.
Spike Beverage LLC introduced FMF Power, an all-natural power beverage released in collaboration with motorcycle racing brand FMF Racing.
Van Gogh Vodka, made at the Royal Dirkzwager Distilleries, added two new flavors to its line of vodkas.
Brunswick’s Buffalo Grove and Tavern ‘45 host special guests at its VIP Preview Event on Oct. 14, 2013. The complimentary charity event benefited Clearbrook and the Special Olympics of Illinois. (Photos by Jennifer Haderspeck)
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