- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
KeVita Inc. added three new flavors to its line of sparkling probiotic beverages: Blueberry Cherry, Tangerine and Hibiscus Berry Daily Cleanse. KeVita Blueberry Cherry is an antioxidant-rich blend of blueberry, cherry, elderberry, ashwaganda and other “super” berries; KeVita Tangerine is rich in vitamin C and includes organic green coffee bean extract, which boosts metabolism; and KeVita Hibiscus Berry Daily Cleanse combines hibiscus, raspberry, rose hips, goji and schizandra to gently cleanse and beautify the body from the inside out, the company says. Each of the new KeVita flavors is enhanced with magnesium; has no added sugar; and is certified organic, non-GMO, gluten-free, vegan and dairy-free. Additionally, KeVita Sparkling Probiotic drinks offer the added health benefits of probiotics, which are known to support immune and digestive health and maximize the body’s nutrient and vitamin absorption, the company says. The three new flavors launched at Whole Foods Market stores in mid-March with a suggested retail price between $2.99 and $3.49. Distribution will expand nationally at the end of June.
KeVita Inc., Ventura, Calif.
Ingredients: Tangerine: Purified water, organic KeVita probiotic culture, organic apple cider vinegar, organic cold-pressed tangerine whole plant extract, magnesium citrate, organic fruit and vegetable juice color, malic acid, organic green coffee bean extract, organic vanilla extract, organic tangerine flavor, and organic stevia.