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PepsiCo releases Corporate Citizenship Report

In 2009, PepsiCo Inc., Purchase, N.Y., conserved more than 12 billion liters of water and reduced per-unit use of energy in beverage plants by 16 percent compared to 2006 levels, according to the company’s Corporate Citizenship Report.

PepsiCo’s “Performance with Purpose: Investing in Sustainable Growth” report details the company’s progress in delivering sustainable growth in its business and society.

In the report, PepsiCo highlighted its three areas of influence: human, environmental and talent sustainability. The company seeks to offer an enjoyable and wholesome food and beverage portfolio; innovate to more efficiently use land, energy, water and packaging; and invest in its workforce to drive company growth.

"As the world's second-largest food and beverage business, we have a responsibility to help devise solutions to key global challenges where we can have the most impact," said Indra Nooyi, PepsiCo’s chairwoman and chief executive officer, in a statement. "Our strategy for long-term growth is an integral part of our 'Performance with Purpose' mission. In fact, we design our business plans to ensure that the work we do and the investments we make leave a positive impact on society."  

The report outlines goals in the areas of environmental sustainability, workplace practices and nutrition, including reducing sugar, sodium and fat while increasing whole grains, fruits and vegetables across the company’s food and beverage portfolio.

The company also increased executive positions held by women worldwide by 30 percent and replenished about 6 billion liters of water in India, according to the report.

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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

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