Items Tagged with 'variety pack'

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Heineken brings back Beers of Mexico Fiesta pack

Mexican beer, imported beer, Dos Equis, variety pack

Heineken USA is bringing back its Beers of Mexico Fiesta Pack with a limited-edition offering of Dos Equis Azul, a signature lager featuring golden wheat and blue agave nectar, along with Dos Equis Lager, Tecate and Sol Mexican beers.


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Dry Soda launches Summer Discovery Pack

Craft soda brand also plans fall/winter variety pack

Inspired by the popularity of variety packs in the craft beer segment, Seattle-based Dry Soda Co. launched a Summer Discovery Pack mixed pack of its three best-selling natural soda flavors.


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Stevens Point Brewery releases limited-edition IPA variety pack

Pack boasts Point Spruce Tip IPA, Point Peach Mango IPA, Point White IPA and Point One Shot IPA craft beers

So that consumers don’t have to worry about which beer to purchase, Stevens Point Brewery released a new Point variety 12-pack that contains its four new India Pale Ales (IPAs): Point Spruce Tip IPA, Point Peach Mango IPA, Point White IPA and Point One Shot IPA.


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Sierra Nevada invites craft breweries to ‘Camp Across America’

Traveling beer festival aims to be the largest craft beer celebration in history

Chico, Calif.-based Sierra Nevada Brewing Co. has invited every one of the more than 2,700 craft breweries across the country to participate in a multi-weekend traveling beer festival this summer. Beer Camp Across America is a celebration for the entire craft beer community, aiming to bring together brewers and their fans, the company says.


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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI April 2015 cover

2015 April

The April 2015 issue of Beverage Industry includes a cover story about Zevia's natural sweetener profile as well as articles about CSDs, whiskey and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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