White Papers

The recipe for food and beverage brand communication

By Rohit Arora
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Let’s admit it; we all, in some way, have “a foodie mindset.” It’s in human nature to be experimental with food and give in to indulgence sometimes — and for a few, most-times. People tend to form a subliminal relationship with what they eat and drink that in turn affects our eating habits.


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Visual Attention to In-Store Marketing: The Role of Secondary Packaging in Brand Awareness

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In the white paper Visual Attention to In-Store Marketing: The Role of Secondary Packaging in Brand Awareness, Jerry Koefelda, Director of New Business Initiatives for Rehrig Pacific Company outlines the purpose and results of a study conducted by the Rehrig Pacific Company and Clemson University.


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From wine cellar to wine seller

At some point, all retailers play the part of sommelier
By Natasha Swords
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Sports drinks, sodas, beers, spirits, waters, premixed drinks and the deluge of newly packaged summer offerings that flood marketing channels into the distribution straits and onto retail shelves can all be quite overwhelming — especially leading up to summertime.


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How to Blow Away the Competition

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The efficient and effective use of air during production and packaging is the secret ingredient helping successful beverage manufacturers gain an edge over the competition, in better product quality, reduced energy and production costs, and improved sustainability.


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Setting an efficiency standard in the brewing industry

Relying on certified equipment to save energy, raw materials
By Christoph Reichel
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Manufacturers and operators of machinery and equipment for the brewing industry must develop a highly integrated approach to energy and media efficiency, starting from the delivery of raw materials, auxiliaries and resources through optimizing mashing and cooking processes, using compressed air, treating wastewater and developing sanitation systems.


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Upgrading for efficiency

Delirium switches to SupeRep software to boost sales, distribution performance
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After three years in Nashville, Tenn., Delirium Wine & Spirits is well established as a regional beverage distributor. How that happened so quickly is largely attributable to two things: exceptional customer service — every order is filled within 24 hours without fail — and its eclectic beverage selection.


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Timing is everything

Sidel helps reduce changeover times for Arcus
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Arcus AS, a supplier and producer of wines and spirits based in Gjelleråsen, Norway, recently turned to Hünenberg, Switzerland-based Sidel when it relocated from its traditional production and distribution facility in the center of Oslo to a new, purpose-built plant 16 kilometers outside the capital.


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Developing the workforce of tomorrow

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How manufacturing is adapting to changing demographics As baby boomers head toward retirement and Generation Y enters the workforce, attempting to boost the competitive edge of the U.S. economy on the global stage, the transition between the two groups of workers is bringing some challenges.
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Going green and saving green

Demand for sustainability increases use of molded fiber packaging
By Del Williams
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With sustainability being a new driving force in the industry, packaging developers are expanding the possibilities and accelerating the adoption of advanced molded fiber packaging applications.


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Monitoring for volatile organic compounds aids in beer quality

By Andrew Tipler
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 Beer production today is on the rise as more knowledgeable consumers seek higher-quality premium and craft beers.   


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Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

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Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

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