Crown Royal, a brand of New York-based Diageo North America, is bringing the flavor to spring and summer celebrations for the next generation of drinkers (21+) with Whisky Lemonade, its newest ready-to-drink cocktail flavor.
Drake’s Organic Spirits announced the launch of its new BOXTAIL flavor: Drake’s Perfect Margarita BOXTAIL. The Perfect Margarita BOXTAIL joins the Drake’s ready-to-drink (RTD) cocktail line that includes the Minted Mojito, Watermelon-Tini, Mango Punch and Black Cherry Limeade.
FRESCA Mixed ready-to-drink cocktails will hit US market later this year
January 6, 2022
Constellation Brands Inc., Victor, N.Y., entered into a brand authorization agreement with The Coca-Cola Co., Atlanta, in the United States to bring the FRESCA brand into beverage alcohol through the manufacturing, marketing, distribution and launch of FRESCA Mixed, a new line of spirit-based, ready-to-drink (RTD) cocktails that are well-aligned to a number of emerging consumer trends, it says.
NÜTRL Vodka Seltzer announced a limited-release cranberry variety pack featuring four flavors: Classic Cranberry, Cranberry Orange, Cranberry Grapefruit and Cranberry Apple. The seasonal pack will be available throughout the 2021 holiday season in select markets.
Limited-edition releases available in Peppermint Mocha, Salted Caramel
December 14, 2021
Loverboy, New York, continues to expand its robust product roster of Sparkling Hard Teas, Spritzes and Canned Cocktails with the release of its limited-edition holiday Espresso Martinis in two festive flavors: Peppermint Mocha and Salted Caramel.
Limited-edition Roaming Man O.A.R. 25th anniversary gift packs available exclusively online
December 3, 2021
Sugarlands Distilling Co., Gatlinburg, Tenn., announced a multifaceted partnership with platinum-selling recording artists O.A.R. The collaboration will celebrate O.A.R.’s 25th anniversary and include two specialty products from Sugarlands bearing the band’s name.
Party Can, a brand of Cocktail Courier, announced the launch of two new ready-to-drink (RTD) canned cocktail expressions: Cosmicpolitan and Gold Rush Old Fashioned.