When my husband and I find that rare occasion in which we are able to go out and enjoy an evening of dinner and drinks, he usually has better foresight than I do about what meal to select.
In today’s fast-paced world with little down time, consumers are looking for quick, in-and-out shopping trips that fit into their busy lifestyles, says Susan Viamari, editor of thought leadership at Information Resources Inc. (IRI), Chicago.
Consumers are drinking less but better, Beverage Information & Insights Group reports
July 28, 2014
As the economy continues to expand, premium and super-premium distilled spirits are coming back stronger than ever, according to the Beverage Information & Insights Group’s “2014 Liquor Handbook.” The Norwalk, Conn.-based company reports that this premiumization trend means that consumers are drinking less but drinking “better,” which resulted in slower case sales growth of 2.2 percent, reaching 210 million 9-liter cases in 2013.
Consumers’ desires for choices have no doubt had impacts on the beverage marketplace. SKU proliferation has altered the look of the everyday shopping trip.
Although discount retailers offer a wide variety of products for one-stop shopping at an affordable price, it’s their consumables selections that having been boosting sales, albeit indirectly.
Following years of growth, total consumption of private-label products has softened as of late, says Harry Balzer, chief industry analyst for The NPD Group, Port Washington, N.Y.