SPINS data show wine varietal leading the category in terms of growth
June 10, 2019
On June 8, social media was inundated with hashtag #roséallday social media posts with the celebration of National Rosé Day. The popularity of Rosé, however, is not contained to just one day — more like all year, experts say. According to data from Chicago-based SPINS, wine sales (non-liquor store) are up 2.3 percent year-over-year with Rosé leading the category's growth, up 13.3 percent to reach a $704.9 million annual market.
Professional martial artist and boxer Conor McGregor announced the launch of his new Champ Champ Rosé, produced and sold through his new company: McGregor Vineyards. The brand will debut May 1 on retail store shelves and restaurants throughout Ireland and the United States.
As health and wellness continues to be a big topic, POM Wonderful released a new campaign showing the benefits of its products. SodaStream built the "Holy Turtle," a 1,000-fot floating unit that collects plastic pollution.
Even though fall has begun to settle in, consumers continue to thirst for refreshing cocktails. In the Readers’ Choice: New Product poll for August, Beverage Industry readers selected BeatBox Pink Lemonade as their favorite new product release.