The International Bottled Water Association (IBWA) created a new video titled “Bottled Water – Small Water Use With Big Health Benefits,” which highlights bottled water’s increasing role in water consumption and sustainability. According to the video, bottled water has helped consumers choose to drink more water because it presents it in a convenient format. In fact, 40 percent of all water servings come in the form of bottled water, the IBWA says. In addition, by switching to bottled water from soft drinks, Americans save 300 billion calories and 6.4 billion gallons of water each year. This is because bottled water is an efficient water user, consuming less than 0.004 percent of all of the water in the United States, the IBWA explains.