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Fitness water brand Buff Water signed Canadian Football League athlete Hugh Charles, a running back for the Edmonton Eskimos, to its brand team. In addition to serving as a Buff Water brand ambassador, Charles will regularly contribute blog entries on the brand’s website and participate in social media activities as the Eskimos prepare for the 2014 football season this spring. He also is dedicated to educating his fellow athletes about Buff Water’s hydration and creatine-like benefits, including improved performance, delayed muscle fatigue, and greater-than-normal gains in muscle size and strength, according to the brand.