Old Orchard Brands adds Healthy Balance juice drinks
New beverages reflect new dietary guidelines for reduced sugar
Old Orchard Brands, Sparta, Mich., expanded its Healthy Balance line of reduced-sugar juice drinks to include two new tropical flavors that fit within the U.S. Dietary Guidelines Advisory Committee's dietary recommendation for a massive reduction in daily sugar intake.
Earlier this year, the committee released a report that estimated that Americans consume as much as 30 teaspoons of sugar each day. In light of this, the committee recommends that consumers reduce their intakes by more than half, allowing for just 12 teaspoons daily for adults.