Beverage News / Tea and Coffee

Krispy Kreme to launch ready-to-drink iced coffees

New coffees available in select Walmart stores Feb. 10

February 4, 2014
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Inspired by the signature coffees available at its doughnut shops, Winston-Salem, N.C.-based Krispy Kreme Doughnut Corp. is bringing its iced coffees to retail store shelves in ready-to-drink (RTD) bottles. Starting Feb. 10, RTD varieties of Krispy Kreme Original Glazed Iced Coffee and Krispy Kreme Mocha Iced Coffee will be available at more than 900 Walmart locations throughout the United States.

"People have been satisfying their craving for our doughnuts and coffee for 76 years," said Brad Wall, senior vice president of Krispy Kreme, in a statement. "Making our premium quality coffee available to consumers through the convenience of ready-to-drink is part of our continuing efforts to build awareness and equity in our coffee program."

Krispy Kreme Original Glazed and Mocha Iced Coffees taste profiles encompass the company's freshly brewed signature coffees with a hint of glazed doughnut and chocolate flavors, it says. Both varieties will be available in 9.5-ounce RTD bottles priced at $1.98 each.

For more information about Krispy Kreme signature coffees and specialty drinks, visit www.krispykreme.com.
 

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