HiLine Coffee releases New York-themed packaging
HiLine Coffee Co. showed off its city roots with the launch of seven New York-themed single-serve coffee cups compatible with Nespresso machines. Each roast boasts a New York-themed name — Chelsea Light Brown, Brooklyn Medium Brown, Times Square Dark, Liberty Dark, Wall Street Dark, Central Park Dark Decaf and United Nations Decaf — and package imagery. For example, Liberty Dark’s packaging has an image of the Statue of Liberty on both the single-serve cup and the multi-pack box, while Times Square Dark features imagery of the New Year’s Eve ball drop. HiLine Coffee retails for $4.99 for a 10-pack and is available for purchase exclusively online at hilinecoffee.com.