Gallo Family Vineyards celebrates National Moscato Day
Sales for Moscato wine in the United States rose more than 25 percent in 2012, notes Modesto, Calif.-based Gallo Family Vineyards, citing Chicago-based Information Resources Inc.’s total 2011 year-end January 2013 sales for total food and drug store retailers. The wine varietal has boosted overall wine sales and brought new consumers into the category, it says. To celebrate the excitement around this wine varietal, Gallo Family Vineyards will throw a national Twitter party in honor of National Moscato Day on May 9.
Last year, Gallo Family Vineyards dedicated the date to toast the varietal by engaging fans in a fun and educational conversation about Moscato. This year, the family-owned winery aims to bring people together around the topic of entertaining with wine.