GMCR announces Snapple iced teas for Keurig brewing systems
Waterbury, Vt.-based Green Mountain Coffee Roasters Inc. (GMCR) and Plano, Texas-based Dr Pepper Snapple Group (DPS) have partnered to offer Snapple premium iced teas in K-Cup and Vue packs for Keurig single cup brewing systems.
Snapple K-Cup iced teas will be offered in a variety of at-home and away-from-home channels for Keurig brewer consumers in the United States and Canada starting in spring 2013, with Vue packs slated to follow. The new beverages will join the current Brew Over Ice collection, a line specially crafted to brew iced beverages with any Keurig brewing system, making it easy and convenient to make an iced beverage at home or in the office, the company says.