Orange, lemon and lime were three of the top flavors used by beverage formulators last year, according to Beverage Industry’s 2012 New Product Development Survey. Nearly 50 percent of formulators used orange, followed by 39 percent who formulated with lemon and 29 percent who used lime. It’s not surprising then that the surveyed beverage-makers predicted orange, lemon and lime to be three of their best-selling flavors this year.
Featuring 15 calories in each 8-ounce serving, The Coca-Cola Co.’s Minute Maid brand launched Minute Maid Light Pink Lemonade. Ingredient companies note that juice drinks with reduced calorie content are a popular consumer trend that has impacted citrus.