Coca-Cola shares plans to advance sales momentum in North American market
The Coca-Cola Co. will roll out a new 12.5-ounce hand-held package priced at $0.89 nationally in 2012.
The Coca-Cola Co., Atlanta, at its North America Market Tour event in Houston in late September highlighted the company’s North American roadmap for growth goals, which are to build strong brands, translate brand value into customer value, and build the capability to sustain and repeat success in the region.