Calypso Lemonades partners with Lemons of Love charity
Brand helps bring smiles to cancer patients
King Juice Company, Inc., Milwaukee, Wisc., proud producer of Calypso-flavored Lemonades, Limeades and Teamonades, has announced a partnership with Lemons of Love (LOL), Des Plaines, Ill., a charity organization that delivers Chemo Care Packages to cancer patients undergoing chemotherapy treatment. LOL was founded by Jill Swanson, a cancer survivor who underwent chemotherapy treatment in 2014. Lemons of Love’s care bags are hand made by volunteer stitchers and contain special products that were essential in Swanson’s healing during her own cancer treatments, the company says.
Lemons of Love is based on the well-known expression, “When life gives you lemons, make lemonade,” but with a twist, “When life gives you lemons, laugh out loud,” – giving greater meaning to Lemons of Love’s “LOL” acronym. Given Lemons of Love’s lemon theme, and lemonade’s universal association with happiness, lemonade has been one of the centerpiece items in LOL’s care bags since the charity’s inception. Through their partnership, Calypso Lemonades will become the lemonade provider to Lemons of Love, and each Lemons of Love Chemo Care Package will include a bottle of Calypso Original Lemonade, it says.